We developed a corporate content structure for Mertsan Hidrolik’s social media communication, highlighting the brand’s production strength, broad product stock, and technical expertise in concrete pump spare parts. We presented spare parts for Schwing, Putzmeister, Cifa, Sermac, and Zoomlion concrete pumps to the target audience through clear visual designs and video content, together with product codes, OEM information, areas of use, and technical specifications.

From product introductions and production footage to technical service operations, shipments, and field applications, we prepared all posts within a consistent visual language. In this way, we transformed Mertsan Hidrolik’s approach based on fast supply, high-quality production, and reliable service into a stronger, more organised, and more professional social media presence.