In the brand development process we carried out for Dimetri, we brought the distinctive, productive, and characterful nature of workshop culture together with a strong brand identity. By approaching the brand’s craftsmanship- and design-based philosophy through a simple, modern, and easily memorable visual language, we aimed to establish a distinctive position for it within the sector.

By designing the logo, colour palette, typography, and corporate applications within the same cohesive framework, we ensured that Dimetri was represented consistently across different communication channels. As a result, we created a strong brand foundation that reflects the workshop’s approach to production, complements its products, and can be further developed in the future.